Privacy Policy
Privacy Policy
Last updated: 30 June 2026
Introduction
CineArk is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and safeguard your personal data when you visit our website or interact with us online.
This policy also applies to personal data we process about individuals employed by, or acting on behalf of, customers and suppliers in connection with the hire of equipment and related services, including under our Terms of Business.
Depending on the nature of your enquiry, your location, or the services provided, your personal data may be processed by CineArk Limited for UK operations and/or CineArk Ireland Ltd for Ireland and EU operations.
We process personal data in accordance with applicable UK, EU, and Irish data protection laws.
If you have any questions about this policy, please contact us using the contact details provided on our website.
Information we collect
We may collect and process the following types of personal data:
Contact information – such as your name, email address, phone number, company name, and job title.
Enquiry information – details contained in any messages, forms, or attachments you send to us.
Technical data – including IP address, browser type, device information, and information about how you access our website.
Usage data – information about how you interact with our website, such as pages visited, time spent on the site, and links clicked.
We only collect personal data where it is necessary and relevant to our business activities.
How we use your information
We use your personal data to:
Respond to enquiries and communicate with you. Provide quotes, services, or information you request. Operate, maintain, and improve our website. Analyse website usage and performance. Develop and improve our services. Maintain business records, support internal administration, and prevent fraud or misuse of our website. Comply with legal, regulatory, accounting, or reporting obligations.
We will only use your personal data where we have a lawful basis to do so. This may include your consent, performance of a contract or steps taken before entering into a contract, our legitimate business interests, or compliance with a legal obligation.
Cookies
We use cookies and similar technologies to operate our website, understand how visitors use it, and improve the user experience.
For full details about the cookies we use and how you can manage your preferences, please see our Cookies Policy.
Non-essential cookies, such as analytics or marketing cookies, are only set or used where you have provided your consent.
Third-party services and content
We may use third-party services to support our website and operations, including our website hosting provider, Webflow, analytics providers, and embedded content providers such as YouTube.
These third parties may process personal data on our behalf, or independently where you view or interact with their services. Where third-party services use non-essential cookies, these will only be set where you have provided your consent through our cookie consent tool.
Our website may also include links to external websites, such as Facebook, LinkedIn, and YouTube. We are not responsible for the privacy practices of these third-party sites and encourage you to review their own privacy policies.
International data transfers
Some of the third parties we use, including Google Analytics and our website hosting provider, may store or process personal data outside the United Kingdom and European Economic Area (EEA). Where this occurs, we take steps to ensure appropriate safeguards are in place, such as the UK International Data Transfer Agreement, EU Standard Contractual Clauses, or an applicable adequacy decision, so that your personal data continues to be protected to a standard equivalent to UK and EU data protection law.
Data retention
We only retain personal data for as long as necessary to fulfil the purposes we collected it for, including responding to enquiries, providing services, maintaining business records, and meeting legal, accounting, or reporting requirements.
When personal data is no longer required, we will delete it or anonymise it where appropriate.
Your data protection rights
Depending on your location and the applicable data protection laws, you may have rights in relation to your personal data, including: the right to access your personal data; the right to correct inaccurate or incomplete data; the right to request deletion of your personal data; the right to restrict or object to certain processing; the right to data portability; and the right to withdraw consent where processing is based on consent.
If you wish to exercise any of these rights, please contact us using the contact details provided on our website. We will respond within the timeframe required by applicable data protection laws.
You also have the right to complain to a relevant supervisory authority. In the UK, this is the Information Commissioner's Office. In Ireland, this is the Data Protection Commission.
Data security
We take appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, misuse, alteration, or disclosure.
Children's information
Our website is not intended for children, and we do not knowingly collect personal data from children.
If you believe a child has provided personal data to us, please contact us and we will take appropriate steps to review and remove it where required.
Changes to this policy
We may update this Privacy Policy from time to time to reflect changes to our website, how we handle personal data, or applicable legal requirements. Any updates will be published on this page.
Contact us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us using the contact details provided on our website.